If you believe in omens, Netflix appeared to be in for a very long day on Wednesday. As the streaming giant began its NFL pregame show prior to airing the Kansas City Chiefs’ 29-10 blowout over the Pittsburgh Steelers, viewers were welcomed to the broadcast … with immediate audio issues.

The NFL and Netflix also pushed a non-traditional number, aimed at creating the impression that the audience was bigger than it was. And many passed it along without context or scrutiny. Here’s one quote from a prominent media member who might get pissy (again) if called out by name: “Netflix Christmas Gameday reached 65 million viewers,

Netflix passed two tests on Wednesday when it streamed live NFL football games for the first time in its history.

Christmas Day is a big day in the NFL and NBA - but add some Beyonce in and things go up quite a bit. One of the featured games of the day was on the Netflix broadcast of the NFL, which featured the Baltimore Ravens vs the Houston Texans,

Netflix reported strong viewership numbers for its Christmas Day NFL football games and Beyoncé halftime show. But Netflix stock fell Friday.

Beyonce took to the field in her hometown of Houston for a halftime show at the Ravens vs Texans game during the NFL's live Christmas coverage on Netflix