Advertising expenditure in India is projected to grow by 8-10% in 2025, driven primarily by digital media expansion, while TV ...

Publicis Groupe’s merger of independent media agency Atomic 212° was an extensive 12 month process, involving dozens of ...

Stacked with former execs from Ogilvy, Accenture Song, Disney Studios, and Goodby, Silverstein & Partners, The Intangibles is ...

Learn about the four Bucks and Montgomery county Eagles cheerleaders heading to New Orleans for Super Bowl LIX.

Former Fox Sports executive Dan Donnelly has joined audience measurement firm VideoAmp as head of sports strategy, tasked ...

Following the successful completion of the "Agona Agapis" or "Race of Love", the Lexus Cycling Dream Team delivered a cheque ...

One of the industry's most lauded female creative leaders, Justine Armour is to join Forsman & Bodenfors, a part of the ...

NEW YORK, January 28, 2025 -- ( BUSINESS WIRE )--VideoAmp, a media measurement company transforming advertising, has ...

Building on last year’s launch, this year the Playbook takes a global approach, with content from 37 creative directors, designers and strategists based in 32 different countries.

Omnicom Chairman-CEO John Wren is the 2024 MediaPost Executive Of The Year. This shouldn’t come as a big surprise to anyone ...

India's ongoing debate over building its own AI foundation model is evolving, with arguments for creating culturally relevant ...