Tim Cook quits Apple for Lumon Industries

Apple CEO Tim Cook Is Lumon's Newest Innie in 'Severance' Season 2 Promo
Apple CEO Tim Cook has become Lumon's newest employee in a promotional spot for the second season of "Severance." The teaser, which was shared by director Ben Stiller, sees Cook heading down to the severance floor after undergoing the surgical procedure to divide his identity between work and personal life.
Apple CEO Tim Cook Is a Severed Lumon Employee in ‘Severance' Season 2 Promo
Apple TV+’s mind-bending workplace thriller whose Season 2 budget reportedly topped $200 million — will deliver payback for the tech company. But Apple boss Tim Cook is doing his part to drive tune-in for Team Lumon.
Apple CEO Tim Cook Visits Lumon Industries in 'Severance' Promo Video
The hit Apple TV+ workplace thriller "Severance" returned for a second season last week, and Apple continues to heavily market the show.
Tim Cook Is Newest ‘Severance’ Employee
The Apple CEO — "Tim C" — is greeted by Mr. Milchick when he enters the Lumon offices in a the season two promo.
Tim Cook quits Apple for Lumon Industries in 'Severance' promo
"Severance" director Ben Stiller has shared a video of Apple CEO Tim Cook's new morning routine, as he goes from being an outie to an innie, in the now famous Lumon elevator.
Tim Cook gets severed in new Apple TV+ Severance promo
With the second episode of Severance season two now available, Apple's CEO Tim Cook is promoting it in a different way than previous shows.

Severance Season 2 Episode 2 Recap

'Severance's Lumon LinkedIn page reveals Miss Huang's true identity
Theories about Miss Huang's true identity cropped up all over social media. One fan theory suggests that Miss Huang is a ...
Severance Season 2, Episode 2 recap: In which Helena and Milchick clean up a giant mess
Why is Lumon so desperate to get Mark S. back? Did Helena sneak onto the severed floor as her innie? What the heck is Harmony ...
What Exactly Is Cold Harbor? And Other Severance Questions
Seven Severance Questions is a weekly attempt to digest the events of one of television’s twistiest shows by highlighting the ...
What is Severance season 2’s title sequence trying to tell us?
The second episode of Severance season 2 brings back an element missing from its predecessor: the show’s surreal, animated opening sequence. Severance ’s showrunners have updated the intro for season ...
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What year does Severance take place? Usage of retro-tech in Lumon, explained
The awaited Severance Season 2 has arrived on Apple TV+ and fans are curious to dive into the mysteries of Lumon Industries.