Coke is adding another new flavor to its lineup. Coca-Cola Orange Cream is scheduled to go on sale Feb. 10 in the U.S. and Canada.

Goto Foods, which owns brands including Auntie Anne's, Carvel and Cinnabon, promoted Shelley Harris to executive vice president and COO for the parent company.

Spiced Coke is out, orange creme is in. The iconic soft drink brand is rolling out a new Coke flavor months after pulling its not-so-permanent spiced flavor just a few months ago. Starting on Feb. 10, which happens to be Super Bowl Monday, Coke will release Coca-Cola Orange Cream nationwide, Fox News reported.

Atlanta-based Coca-Cola Co. announced Monday that a new flavor of Coke is coming in February. Coca-Cola Orange Cream will go on sale Feb. 10.

Coca-Cola has been experimenting with new flavors to help keep customers engaged with its signature product. In 2022, it launched Coca-Cola Creations, a series of limited-edition Coke flavors in colorful cans and bottles. Coke added hints of coconut, strawberry and even Oreos to the drinks.

The company introduced raspberry-flavored Coca-Cola Spiced last February, saying the offering would be a permanent addition to its lineup. But the company abruptly pulled Coca-Col

A year after the launch of the short-lived Coca-Cola Spiced, Coke is adding another new flavor to its lineup. Coca-Cola Orange Cream is scheduled to go on sale Feb. 10 in the U.S. and Canada. It will be sold in regular and zero-sugar varieties.