Laws in 18 states treat race and ethnicity as sensitive data, leading to growing restrictions and workarounds in media buying ...

Chairman and CEO Arthur Sadoun defends Publicis Groupe’s transparency in principal-based buying and says rival WPP CEO Mark ...

While it’s tempting to minimize risk by pulling back in turbulent markets, innovative brands want to position themselves for ...

Innovation has always been fundamental to the success of business. The advertising industry is starting to embrace AI as a ...

AKQA Group CEO Ajaz Ahmed, who founded the agency in 1994 and has been its chief executive for 30 years, has resigned, parent ...

The director, known in ad circles for making Always’ “Like a Girl,” followed L.A. teens for a year for her new series.

Before settling on Chewbie, the brand considered multiple mascot ideas, such as a butterfly, caterpillar, unicorn and even a ...

Are you a print subscriber? Activate your account. By Ricardo Diaz - 48 min 22 sec ago By Asa Hiken - 1 hour 18 min ago By ...

Breaking and Entering Media’s latest episode goes behind the scenes on the used-car seller’s collaboration with the movie studio.

At Ad Age’s Business of Brands conference executives from Billups and Cognitiv spoke about how using AI boosted an OOH ...

Virgin Voyages is looking to make a mark in the branded TV game with a stand-alone reality competition series inspired by HBO ...

Among today’s creative highlights, Anna Kendrick stars in a new Keurig campaign that includes fake paparazzi pics; giant claws kidnap Canadians and drop them at the arcade; and an art museum turns to ...