For every charming chalet-filled village, there’s a contemporary city center full of Michelin-starred cuisine and luxury ...

Switzerland Tourism is moving beyond growth numbers, focusing on sustainable travel and targeted experiences for key segments ...

Instead, the focus is on quality, service, and added value, like those ski butlers. In exchange, guests who come to five-star hotels also contribute a good deal to the rest of the economy, spending ...

Dreaming of Swiss Alps, delectable chocolates, and charming villages? Before you embark on your adventure, let's ensure ...

When people think of picturesque European villages, the charming hamlets of Switzerland often come to mind. However, nestled ...

Imagine snow-capped mountains but printed on a headscarf that you can wear. Switzerland Tourism’s latest campaign saw it ...

Florida-based travel writer Terry Ward lives in Tampa and has been sledding in Switzerland scores of times. She competed in the 2025 Velogemel World Championships but did not come close to placing.

If you have an upcoming trip to Switzerland, it could be worth considering travel insurance to protect against interruptions ...

U.S. News Insider Tip: Visit the Pradaschier toboggan run in Churwalden at the Lenzerheide Arosa recreation area near the ...

If you're thinking of moving or exploring Switzerland, here's how far your money might go and what it means to be wealthy in ...