Firefly is a new brand from Chinese EV maker Nio, set to launch in global markets. Their first model is a small EV hatchback featuring a distinctive front end. The Firefly is priced from ¥148,800 ($20,

Despite being Nio's entry-level brand, the Firefly EV features a focus on safety, as well as dynamics and technology. Nio is saving most of the details until closer to the market launch but confirmed features like a tight 15.4-foot turning circle and automated parking technology.

Chinese automaker reveals new Firefly brand of premium electric compact cars, set to launch in China and Europe in the first half of 2025, with a starting price just north of the $20,000 mark.

China's Nio on Sunday said it would launch its new Firefly electric vehicle brand in Europe early in the first half of 2025, betting that it would help the company overcome European Union tariffs.

NIO introduces its second sub-brand and third overall BEV brand, Firefly, and launches the new ET9 sedan at RMB 788,000.

Nio Firefly is the compact Chinese EV with some Samsung Galaxy design influence. And lot dedicated crash safety engineering.

Nio unveiled a lower-cost brand named Firefly on Saturday that it touted as a rival to Mercedes' Smart and BMW's Mini in the Chinese electric vehicle maker's latest bid to broaden its customer base and boost sales.

Nio, the company famed for its innovative battery-swap technology, has launched a new ‘Firefly’ sub-brand aimed at conquering the increasingly competitive small electric car market. Its first car – a Honda e -inspired five-door supermini – has been revealed in China, with plans to reach Europe in the first half of 2025.